Apple cuts Vision Pro production and marketing after weak sales
6 days ago · IDC expects Apple to ship just 45,000 new units of Vision Pro in the last quarter of 2025.
Almost No One is Buying Apple's Vision Pro Headset
1 day ago · Apple's Vision Pro headset is selling poorly, according to IDC. This has prompted the company to slash production and marketing spending. Apple's search for a post-iPhone blockbuster …
Report: Apple Vision Pro Is Still Failing to Catch On
4 days ago · Apple's Vision Pro headset is still failing to see appeal among consumers, according to a new report from the Financial Times. Data from IDC claims that Apple shipped 390,000 Vision...
Apple Pulls Back on Vision Pro as $3,500 Headset Struggles to ...
1 day ago · According to the tech analysis firm IDC, Apple shipped only 45,000 Vision Pro units in Q4 2025—a 76% drop from the 190,000 units shipped in Q3 2024.
Apple Said to Cut Vision Pro Production, Marketing Due to ...
4 days ago · IDC reportedly expects Apple to have shipped only 45,000 new Vision Pro units in Q4 2025 compared to millions of iPhones and other Apple devices sold quarterly.
Apple Vision Pro production reportedly cut due to ...
6 days ago · With factors like these, IDC expects Apple to ship around 45,000 new Vision Pro units in the last quarter of 2025. Compared with Apple's other devices, this is just a drop in the bucket and …
Apple slashes Vision Pro headset production, marketing over ...
4 days ago · Apple has reportedly slashed production and marketing for its much-hyped Vision Pro virtual reality headset due to weak sales.