Some of the simplest logos in the world, such as the McDonald's arched "M" or the old "MTV" lettering, are also the most successful and recognizable. When you don't need anything too intricate or ...

To explore into this continuing evolution, I spoke to experts in design, branding and marketing across the creative ...

Brand image starts with a strong logo. From vector to display, here are the tools to put your stamp on your symbol. By Gabriel Morgan Updated Jun 21, 2022 9:00 AM EDT We may earn revenue from the ...

As the owner of a brand, you probably know the power your logo carries. The logo could be the one thing a customer remembers after coming into contact with your particular brand. The logo of your ...

Think of your logo as more than your name in pretty type: it needs to be the essence of your brand identity. Your brand identity is markedly affected by the psychology of font, color and shape, which ...

The oldest registered trademark in the United States dates back to 1870, when it was filed by paint manufacturer Averill. Against the backdrop of Chicago, an eagle is depicted holding a paintbrush in ...

Nostalgia is a powerful motivator, and there's no better proof than this list of restaurants that tried something new and ...