Responding to growing environmental concerns, companies across industries are searching for ways to make their products more sustainable. Many factors come into play when determining whether a product ...
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Packaging at the point of decision
Packaging shapes consumers’ split-second decisions by conveying quality, usability, brand values and sustainability while protecting the product.
Packaging science goes far beyond mere protection and containment. It's a bridge between products and consumers, serving as a powerful tool for marketing, sustainability, and innovation. This is where ...
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