Everything is sales. Convincing customers to buy, team members to join, investors to invest and suppliers that you’ll make a great client: all involve selling. Master sales, and all sorts of doors ...
Every business goes through a similar series of steps to make a sale. Understanding how the sales process works will help you maintain a consistent approach to turning leads into customers.
In my work with companies to overcome their challenges to growth, I find the one area they struggle with the most is getting a handle on their sales. Until you understand how you generate sales, you ...
When you think of the sales process what comes to mind? Does it relate to a generic approach to sales or is it a clearly defined process for your business or industry? I have posed this question to ...
Here’s what makes a sales process truly brilliant: 1. It adapts to how customers prefer to buy. A traditional sales process defines how a vendor or seller prefers and expects to sell their products or ...
Sales can often feel like a juggling act—balancing lead research, crafting personalized outreach, and following up across multiple platforms, all while trying to stay organized and efficient. If ...
Many sales cycles are stalled. Whether your team is selling print, services, direct mail, software, equipment, or products, the current situation has many sales cycles stuck and delayed. Your sales ...
Clay Halton was a Business Editor at Investopedia and has been working in the finance publishing field for more than five years. He also writes and edits personal finance content, with a focus on ...
Success in sales is not just about charisma or closing techniques—it’s about understanding the psychology of your customers and guiding them through a structured process. Build trust and listen ...
For a long time in some companies, the “sales shark” persona represented the ideal salesperson — that is, someone who can sniff out weaknesses and remain aggressive, selling the customer something ...
People do not just pick up the phone and say, ‘We want to buy a printing press,’” observes Eric Frank, whose job is selling printing presses. As senior VP of marketing and product management for ...
The media is abuzz with articles telling us how to improve B2B sales, but at the same time, we also see headlines like “The end of B2B sales.” Who’s right? What’s clear is that there’s no more room ...