It’s been said that the best products on the market are those that solve a clear problem for a niche target consumer. After all, consumers will always be motivated to buy their way out of pain as ...

Once a niche process used mostly in product design, design thinking has become a flexible, people-first framework for solving problems across business, education, entertainment, and more. This story, ...

A problem statement is a powerful tool that helps businesses ask the right questions. Used properly, it can lead to efficient solutions and make problem-solving feel like a breeze. Done poorly, it can ...

Sariki Abungwo, Founder/CEO of Blesatech. Helping small business owners to start and grow their businesses by leveraging marketing systems. A leader’s journey is marked by their ability to identify ...

Imagine Jo: Everyone in Jo's life recognizes her as an outstanding problem solver. She's the type of person who seems capable ...