Any data that does not fall into the traditional field structure (alpha, numeric, dates) of a relational DBMS. Examples of complex data types are bills of materials, word processing documents, maps, ...

A customer relationship management (CRM) database is a resource that contains all customer data that all departments within an organization can access. These data include customer information, sales ...

The end goal of database design is to be able to transform a logical data model into an actual physical database. A logical data model is required before you can even begin to design a physical ...

The modern business world is driven by data and some of the most valuable is customer data. Finding the best way to satisfy customers requires studying their needs and that means analyzing the data ...

Unpack the complex world of customer data, exploring its various definitions, categories and the role personalization plays in its collection and use. The definition of customer data is any ...

What Is Data Integrity & Why Is It Important? (Definition & Types) Your email has been sent Data integrity ensures the accuracy and reliability of data across its entire life cycle. Learn more about ...