Privacy-first practices. Embrace privacy-first data strategies to build trust and adapt to evolving regulations like GDPR and CCPA. AI-driven insights. Use AI and ...

Rajiv Shesh is the Chief Revenue Officer at HCLSoftware where he leads revenue growth & customer advocacy for Products & Platforms division. The digital world has seen massive innovation. At the heart ...

This article is part of a VB special issue. Read the full series here: Building the foundation for customer data quality. In the era of digital technology expansion, companies are accumulating large ...

CDP expectations adjusted. Organizations need more realistic CDP expectations to align with their capabilities in unifying and activating customer data. Composable CDP strategy. The trend toward ...

Gartner recently released its first-ever Magic Quadrant for Customer Data Platforms—a true testament to the growth and maturity of CDPs. Although that was a major milestone, CDPs have been around for ...

Medialab, the independent UK media agency, has today announced the appointment of Charlie Cocquelin as Head of Customer Data Strategy. In her role, Cocquelin will lead in the delivery of strategies ...