Microsoft has launched its answer to Google’s AI-powered search experiences: Bing generative search. On the heels of a pilot in July, Bing generative search — albeit still under development — began ...

Search Engine Land is your go-to-source source for Generative Engine Optimization (GEO) news, trends, and cutting-edge content. You’ll find a variety of up-to-date and authoritative resources, ...

Adam Binder is the Founder & Creative Director of Creative Click Media, a full-service digital marketing agency headquartered in New Jersey. No, I didn’t mean to say SEO. Generative engine ...

“Underpinned by a mix of Al models, Bing Generative Search aggregates information from around the web to generate a summary in response to search queries. For example, when a user searches ‘What’s a ...

For years, optimizing content meant focusing almost entirely on Google and other traditional engines. But with the rapid rise of generative AI chatbots – tools that don’t just link but summarize – ...

Ran Ronen, Founder and CEO of Equally AI, simplifying web accessibility to ensure compliance with ADA, EAA and WCAG standards. Tomorrow’s search results won’t deliver a page of 10 blue links. They’ll ...